By Erik Hammond
This is the second part of the Google Jagger update discussion. The first part of this article discussed the overview of how and why Google needs to update its website ranking algorithms periodically. This article shall discuss the specific areas the Jagger update has altered in the Google algorithm.
Sources at Google claim that the changes we see are part of 3-phase update (Jagger1, Jagger2 & Jagger3). At the time of writing this article, we are in the completion stage of Jagger2 update. The Jagger3 update is expected to be rolled out over the next few weeks.
Jagger Update 1
The Jagger 1 update pre-shocks actually started with a string of back-link updates that began in September 2005 and continued into middle of October 2005. In mid October, Google updated its PageRank database for public view. Usually updated once a quarter, the PR update always creates a stir. While most SEO professionals heavily play-down the importance of PR in ranking, the legacy of its importance is so deep-rooted in the minds of most webmasters, that it is difficult to shake it off as an insignificant ranking parameter.
Jagger Update 2
It is believed that the Jagger 2 update is now complete and replicated to all the data centers of Google. However, you may still notice some fluctuations in the rankings as things stabilize for each update. We are now at the threshold of the 3rd phase of the Jagger update, which is expected to initiate sometime in the second week of November 2005.
From what we have studied so far, Google has re-engineered several aspects of its algorithm. Amongst other aspects we will know as things roll out, we believe it has altered the impact of the following:-
1. Value of incoming links
2. Value of anchor text in incoming links
3. Content on page of incoming links
4. Keyword repetitions in anchor text
5. Age of the incoming links
6. Nature of sites linking to you
7. Directory links
8. Speed and volume of incoming links created
9. Value of reciprocal links
10. Impact of outbound links / links page on your website
11. Sandbox effect / age of your site, domain registration date
12. Size of your site’s content
13. Addition and frequency of fresh content update
14. Canonical / sub domains, sub-sub domains
15. Multiple domains on same IP numbers
16. Duplicate content on same site or on multiple domains
17. Over-optimization, excessive text markup
18. Irrational use of CSS
We are studying various aspects of the Jagger algo update and are closely monitoring the impact of changes in each of the above mentioned parameters and many more not mentioned here. We shall be discussing the impact of each of these aspects in the next parts of this article, which are likely to be written once the Jagger3 update and our study of it is complete.
In the meanwhile, we’d like to give out a word of caution - If you have suffered drop in your website rankings, do not do any drastic changes on your website until the Jagger3 update is fully implemented and stabilized. There is a delicate balance and inter-dependence of all these parameters that can bring back your ranks once the Jagger3 update is completed.
To learn about earlobe repair and clogged ear remedy, visit the Ear Problem website.
Make Google Work For You in 2010
By Faith Richards
Most of you’ve heard the phrases Google adwords or have even used it. In line with a survey finished to people who have used Google adword, ninety five% have failed some miserably as a result of rising price of promoting on this large, most liked search engine. Some have depleted their savings accounts with the notion that, by trying completely different advertising campaigns, they might hit the jackpot. Allow us to face the information, to ensure that one to excel in any enterprise, arduous work, determination and smartness should go along with the party. Google adword advertising is no exception.
For the newbies, Google adword involves placing your advert on Google search outcomes or at Google accomplice sites the place you pay for only the clicks people made to come back to your site with the expectation of constructing sales. It involves choosing a keyword and setting out a marketing campaign such that when people search for it, your advert seems within the search results. Attributable to competition, these key phrases are bid identical to in an auction the place Google will present the highest bid keyword first. In any case they want to make money too.
An excellent efficient marketing campaign, involves a radical analysis on profitable key phrases, opponents and ad format. Before you place your ad on Google, use a tool like Keyword Elite to information you in your research. For my part I’ve been using it for 3 month now and I’ve noted three%- 4% conversion charge whereas bidding beneath my opponents nevertheless it all is determined by your niche. In truth with this software you possibly can peep by way of your competitor’s keywords that make sales, adverts that made the sale and the value they paid for the keyword. It is like a Google cheat sheet.
Now that you already have the research tool, its time to compose an effective ad campaign. When writing it you must attempt to make the display url match your keyword. it will improve click via and likewise enhance ad quality score and hence you’ll pay less for the keyword. Google permits any word in the url supplied that the domain matches with the area of the destination url. For instance in case you are selling baby toys your show url can appear to be “www.example.com/Baby-Toys” which is more compelling. Don’t fret if there isn’t any such page or directory.
Another tip is to match your advert to your sales or destination page so that an individual that clicked on your advert will discover what was promised within the ad, on the landing page. By the analysis you did earlier with the keyword software, you are aware who your opponents are and how their ads look like. This gives you the chance to remain ahead of the game by bettering your rivals headings by including higher descriptive adjectives like Finest, Wholesome etc. Typically people are attracted by promising words in the heading which will increases the press by ratio and therefore pay less in bid because of improved quality score. In different words stand out from your competitors.
We have recently partnered up with the wonderful folks over at 10 Dollar Wealth. Together they have found the best low cost IM products available just for you.
See ya there!
Your Source For Surfing The Internet And Earning Income














