By Ross Pretorius
The need for money is a basic element of our society. Humans have been producing wealth, obtaining belongings and resources since the beginning of time, but only more recently have we figured out how to gain dynamic wealth.
A New Way of Doing Things
The long-established model of attaining financial assets centres on an individual getting employed by a business that will pay that individual for his or her hours spent working for the business. It is a pretty plain model and one that has carried many members of our culture through the last 200 years. But lately, this model has begun to fall apart as banking, automobile production and sales, and real estate industries have experienced the largest profit losses in history.
Persons who used to have relative job security and enough earnings to support their families are now finding themselves with drastically reduced earnings, or worse, completely unemployed. Those who are mounting up the same dead horse of finding a job with a company are hitting more and more roadblocks as unemployment rates in the United States continue to crawl above 10%.
Fortunately, there is a new model on the rise and that model is dynamic wealth creation. Tired of the volatility and restrictions of the traditional model, entrepreneurs are embracing the power of the Internet to form new ways of creating wealth.
A Billion Customers and Growing
With the Internet firmly planted in our new culture, there are unlimited wealth creation opportunities for the motivated entrepreneur. In the 21st century, those seeking goods or services rarely turn to the phone book any more. Instead, they turn to the Internet where they have access to more choices than their local business and service markets have to offer. This means that via the power of the Internet, the entrepreneur of today:
o has instant access to over 1.5 billion internet users worldwide.
o can sell commodities remotely without a brick and mortar storefront.
o can use powerful social marketing tools such as MySpace, Facebook and Twitter to sell commodities.
o has reach over a global audience and the potential to sell products around the clock.
Increased Mobility Means Greater Freedom
The Internet is now widely available throughout the world. Even some of the most remote corners of the globe, one can find Internet connectivity and Internet support on mobile devices. This represents a huge potential for generating wealth and personal freedom as entrepreneurs can now work from any location that has Internet access. Why stay chained to an office or even the home when you can take your laptop and mobile device with you and earn money while kicking back on vacation?
The new spirit and model of entrepreneurship matched with the power of the Internet is a new horizon for those who are motivated to create wealth but frustrated by the limits of the old way.
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Part Two Of The Jagger Algo Update
By Erik Hammond
This is the second part of the Google Jagger update discussion. The first part of this article discussed the overview of how and why Google needs to update its website ranking algorithms periodically. This article shall discuss the specific areas the Jagger update has altered in the Google algorithm.
Sources at Google claim that the changes we see are part of 3-phase update (Jagger1, Jagger2 & Jagger3). At the time of writing this article, we are in the completion stage of Jagger2 update. The Jagger3 update is expected to be rolled out over the next few weeks.
Jagger Update 1
The Jagger 1 update pre-shocks actually started with a string of back-link updates that began in September 2005 and continued into middle of October 2005. In mid October, Google updated its PageRank database for public view. Usually updated once a quarter, the PR update always creates a stir. While most SEO professionals heavily play-down the importance of PR in ranking, the legacy of its importance is so deep-rooted in the minds of most webmasters, that it is difficult to shake it off as an insignificant ranking parameter.
Jagger Update 2
It is believed that the Jagger 2 update is now complete and replicated to all the data centers of Google. However, you may still notice some fluctuations in the rankings as things stabilize for each update. We are now at the threshold of the 3rd phase of the Jagger update, which is expected to initiate sometime in the second week of November 2005.
From what we have studied so far, Google has re-engineered several aspects of its algorithm. Amongst other aspects we will know as things roll out, we believe it has altered the impact of the following:-
1. Value of incoming links
2. Value of anchor text in incoming links
3. Content on page of incoming links
4. Keyword repetitions in anchor text
5. Age of the incoming links
6. Nature of sites linking to you
7. Directory links
8. Speed and volume of incoming links created
9. Value of reciprocal links
10. Impact of outbound links / links page on your website
11. Sandbox effect / age of your site, domain registration date
12. Size of your site’s content
13. Addition and frequency of fresh content update
14. Canonical / sub domains, sub-sub domains
15. Multiple domains on same IP numbers
16. Duplicate content on same site or on multiple domains
17. Over-optimization, excessive text markup
18. Irrational use of CSS
We are studying various aspects of the Jagger algo update and are closely monitoring the impact of changes in each of the above mentioned parameters and many more not mentioned here. We shall be discussing the impact of each of these aspects in the next parts of this article, which are likely to be written once the Jagger3 update and our study of it is complete.
In the meanwhile, we’d like to give out a word of caution - If you have suffered drop in your website rankings, do not do any drastic changes on your website until the Jagger3 update is fully implemented and stabilized. There is a delicate balance and inter-dependence of all these parameters that can bring back your ranks once the Jagger3 update is completed.
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